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Roast my Landing Page.

Improve your conversion rates by 10% in 30 days, or your money back.
We will review your landing pages
Identify opportunities and optimizations
Help you turn website users to paying customers
Start nowWatch one

Used by high-growth software companies

What is a roast?

It's a 15-minute, private video, with easy-to-implement advice that will solve these problems.

Boost Design

Where you put a button and what it looks like changes how potential customers respond to your site. Seriously.

Covering the basics
Tried and tested methods

Improve Copy

Know your customer problem, and amplify them. Keep scrolling and you'll know what we mean.

Simple facts
Problem agitation solution framework

Build Trust

Trusting strangers is hard, especially when they want your money. Social proof can help you bridge the trust gap.

Random Reviews
Review selection + placement strategy

Scale Sales

Watch your MRR increase and your CAC drop. It sounds like a myth but it's not. It's the magic of high conversion rates.

Spend More
Get more for your marketing spend

Stop wasting money, and losing customers.

The average SaaS company spends more than $1 dollar to get a visitor to their website and 50% of users will never return. This is why companies spend so much money "testing" marketing channels.

$1.5

Avg. Cost-per-click

50%

Avg. Bounce Rate

$10k

Avg. Cost before Profitability

By yourself

Marketing Spend
$5,000/mo
Cost per click
$1.5
Website Visitors
3,333
Conversion Rate
4.0%
Customers
133 @ $30 each
Revenue
$3,990
-$1010
Loosing money month after month
Constantly "testing" new channels
Doesn't seem expensive, but is very.
With a Roast
Marketing Spend
$5,000/mo
Cost per click
$1.0
Better Ads
Website Visitors
5,000
Conversion Rate
4.4%
Better Landing Pages
Customers
220 @ $30 each
Revenue
$6,600
+$1600
Profitable in weeks
Finding a scalable-repeatable growth channel
Performance increase guaranteed

One small update can change,

your entire business. No Joke.
Roast me

For companies who..

Run google ads for their SaaS, course, community, marketplace, newsletter or sell a digital product.
"We’ll never go back to the ‘set-it-and-forget-it’ approaches most ad agencies take. They made changes on day 1, and simply haven’t stopped!”
testimonial profile picture 1
Katelyn Campbell
Chief Growth Officer
"We didn't realize how much more scalable our google ads were until we worked with their team."
testimonial profile picture 2
Nimal Perera
Chief Marketing Officer
"Jack's team at Surge delivered beyond our expectations. Their clear, prompt communication style, collaborative approach, and of course, expertise in website builds and customer acquisition funnels, puts them a cut above the rest."
testimonial profile picture 3
Brenna Schaefer
Fractional Chief Marketing Officer
"Working with Surge means constant growth. They’re always testing, refining, and improving. It’s refreshing to see a team that truly cares about results."
testimonial profile picture 4
Aiden Cramer
Chief Executive Officer
"They helped us get control of our customer acquisition and build a sustainable customer acquisition channel."
testimonial profile picture 5
Dominic Green
Chief Operations Officer
"Jack and his team are my go-to for content-driven sales and marketing.  Phenomenal quality, consummate professionalism, driven by data, but daring in execution.  They are my #1 recommendation for an agency."
testimonial profile picture 6
France Hoang
Chief Executive Officer
"It's NOT something we knew we needed. Now our team's not sure what we were doing before working with Surge."
testimonial profile picture 7
Laura Cordon
Growth @ Nocode.tech
"Jack and the team are great professionals with deep knowledge and expertise who make a difference at every step"
testimonial profile picture 8
Itai Amoza
Founder

What do you get?

An action plan for improving your landing page conversion rates..

01

Book Your Roast

Sign up below and we will start by understanding your current funnel.

    02

    Let Us Cook

    We'll review your landing page and identify the highest value opportunities for you.

    03

    Publish The Changes

    Watch the video and review our action plans, apply the big fixes and hit publish.

      Your roast will be 100% private.
      Systeme.io
      A marketing platform for business owners to build sites, automate email, and do sales.
      17 Insights
      Softr
      A no-code app builder for creating client portals, internal tools and building products.
      11 Insights

      "Does the roast get posted publicly?"

      Nope never. Every roast is provided directly to you, and only you! We will provide a sharable link you can pass on to your team.

      "Why a 15-minute video?"

      Big companies spend a fortune hiring consultants to fix their ads. But 15-minutes of the most impactful insights and actionable steps is what most startups need.

      We will review..

      Everything in your customer acquisition funnel.

      First Impressions

      Your website hero or above-the-fold has one of the highest impacts on conversion rates because it's what everyone will see.

      Some things we dive into are:
      Is your copy a compelling intro?
      Does the hook users and give them a reason to scroll?
      Do you effectively explain what you do?

      And the vibes

      Design, copy and creative how people feel about your product, before they've

      Things we often fix are:
      Does your hero create a compelling intro? First impressions matter.
      Where are the CTAs located on the website?

      Social Proof

      Things we will be looking into are:
      Where are you showing social proof in the user journey?
      What type of social proof do you utilize?
      Are your customer success signals compelling?

      Journey & Tech

      Things we often uncover are:
      How do you capture user information?
      How many steps are between users and payment events?
      What are you communicating at each step?
      How quickly does you website and load?
      Is the mobile experience properly designed for the marketing funnel?
      Could your data be enriched better? (CRMs)

      Stop testing marketing channels.

      Make all of them convert.

      Start here

      Thanks you, please check your email for next steps.
      Oops! Something went wrong.. Did you submit all the info?

      Questions you might have..

      Any other questions, drop us an email here.

      "Will this help me fix my ads?"

      Yes, if you follow the instructions in the roast and are committed to the iterative process of getting better. If we don't help - we will refund your money!

      "Is it actually personalized?"

      Yes, we spend a few hours reviewing the details before we recording a roast. We don't copy and paste generic advice!

      "Does the roast get posted publicly?"

      Nope never. Every roast is provided directly to you, and only you! We will provide a sharable link you can pass on to your team.

      "Our site isn't live, can you roast it?"

      Yes, we can. Starting off with the right approach is key to saving money but roasting a strategy tends to be slightly less insightful than if we have data.

      We Deliver Customers-as-a-Service©

      Scale to Series A and Beyond
      LpsAds
      Surge
      HomeHow TOIndustriesPricingCareer
      A Concrete Capital Company
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      Courses

      Increase Student Enrollment & Adoption

      No-Code

      Attract More No-Code Makers

      Legal

      Grow your legal customers-base.