Roast my ads.
Used by high-growth software companies
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What is a roast?
Figure Out What's Wrong
Identify fixes for your strategy, campaigns, keywords, creatives, and copy.
Get Ads Profitable
Improve your targeting and positioning from first click to payment.
Lift Conversion Rates
Don't lose out on potential customers, you're already paying to get to your website.
Reduce Your CAC
Watch your MRR increase and your CAC drop, without spending more on ads.
For companies who..
What do you get?
01
Book Your Roast
Sign up below by answer a question or two to help us understand your business and your ideal customers.
02
High Impact Opportunities'
We'll review your accounts and website and record a 15-minute video identifying the highest value opportunities for you.
03
Publish The Changes
Watch the video and review the calculations, apply the big fixes and hit publish on the new campaigns and landing pages.
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Your roast is packed with insights you might be overlooking and optimizations you aren't using.
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See how your keywords and spend should convert into new customers.
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A proven framework, we've used to scale ad spend to $250k per month.
"Can any company do this?"
Yes, we do this for all types of startups, except e-commerce. You'll get the most value if you're running a free to paid user or sales call booking strategy.
"Why a 15-minute video?"
Big companies spend a fortune hiring consultants to fix their ads. But 15-minutes of the most impactful insights and actionable steps is what most startups need.
We will review..
Your setup
A solid setup lays the groundwork for success. By defining campaign objectives, organizing an effective account structure, and implementing a basic strategy, we can ensure you perform.
Reach customers
The right combination of creative, offer and audience targeting means your ads are reaching the right people, at the right time, who are ready to buy. We are not looking for window shoppers!!
Measure correctly
Knowing what is happening and why it happens are keys to running successful ads. But sometimes the numbers lie to us and it's very hard to understand what is going on.
Capture intent
Crafting a winning hook and engaging users before they leave your website forever is the first step in capturing users' intent. It sounds simple, and it can be with a little outside perspective.
Connect Data
Getting your data working together is a cornerstone of any customer acquisition funnel. Missing data means missing customers, lost sales and no clear way out!
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Questions you might have..
"Will this help me fix my ads?"
Yes, if you follow the instructions in the roast and are committed to the iterative process of getting better. If we don't help - we will refund your money!
"Is it actually personalized?"
Yes, we spend a few hours reviewing the details before we recording a roast. We don't copy and paste generic advice!
"Does the roast get posted publicly?"
Nope never. Every roast is provided directly to you, and only you! We will provide a sharable link you can pass on to your team.
"Our ads aren't live, can you roast the strategy?"
Yes, we can. Starting off with the right approach is key to saving money but roasting a strategy tends to be slightly less insightful than if we have data.
"What do I need to provide?"
Two things: your analytics and ads account. These can be shared in "viewer-only mode" and step-by-step instructions will be sent to your email.